A FRSH Approach

Posted on: 7th March 2022
A FRSH Approach

When we started FRSH Scents® we didn’t just want to make great products, we also wanted to make a difference. So we decided to set-up the 'FRSH Scents Cents' initiative and make a contribution from each product towards a great cause.

Ocean Plastic is a huge growing problem for everyone. As a socially responsible manufacturer we wanted to ensure that we were part of the solution, not part of the problem.

Through our offset program with The Plastic Bank, every FRSH Scents® product contributes to their award winning program that reduces waste and poverty.

On average each FRSH Scents® product pays for the equivalent of 3 plastic bottles to be collected and recycled. As a result our products are responsible for much more plastic being reclaimed and recycled than we use. This means every single FRSH Scents® product is Certified Plastic Neutral.

 

 “Choose FRSH Scents® and not only will you get great products but you and your customers will also be supporting a great program that is at the forefront of the war on plastic waste.”

David Katz

Founder & CEO, The Plastic Bank

 

TURNING WASTE INTO CURRENCY

By enabling the exchange of plastic for money, items or Blockchain secured digital tokens, The Plastic Bank reveals the value in plastic. This empowers recycling ecosystems around the world and stops the flow of plastic into our oceans. All while helping people living in poverty build better futures.

The Plastic Bank creates social and environmental impact in areas with high levels of poverty and plastic pollution by turning plastic waste into a currency.

 To do this, The Plastic Bank provides a consistent, above-market rate for plastic waste, thus incentivising its collection. Individuals who gather our plastic can trade it for money, items or services. The Plastic Bank also provides the ability for local entrepreneurs to set up and operate a convenience store for the poor, in which plastic waste is the currency. Plastic collected through The Plastic Bank is recycled and sold at a premium as Social Plastic®.

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